Transactions
Your Transactional Advisor for the Global Market
SIAA Group (The Effects Group) – Headquarters & Global Footprint
Headquartered in the Kingdom of Saudi Arabia, SIAA Group operates under the leadership of Saudi Crown Holdings, serving as a strategic platform for regional and international growth. From its Saudi HQ, the Group integrates sovereign, institutional, and private capital into global transactions.
- Current Presence:
- Kingdom of Saudi Arabia (HQ, holding platform, compliance base)
- United Arab Emirates (transaction advisory hub)
- Turkey
- Pakistan
- United States of America
- Hong Kong
- Czech Republic (Central Europe capital markets & industrial integration)
- Upcoming Expansions:
- Switzerland (financial structuring, family office access)
- Netherlands (EU logistics and structured finance hub)

Services & Competencies
SIAA provides Transactional Advisory and Domain Competency Services, enabling governments, corporates, and investors to structure and execute high-impact, cross-border transactions.
Transactional Advisory
- Mergers & Acquisitions – buy-side, sell-side, and unsolicited bids.
- Capital Structuring – equity, sukuk, debt, hybrid, and innovative frameworks.
- Strategic Partnerships – joint ventures, sovereign co-investments, institutional syndications.
- Special Situations – distressed transactions, recapitalizations, portfolio restructuring.
Domain Competency Services
SIAA leverages deep sector expertise to deliver execution-ready strategies across multiple verticals:
- Energy & Renewables – EV infrastructure, BESS, clean technologies.
- Power Generation – Solar, Wind, Thermal, and Alternative energy projects.
- Water & Sustainability – desalination, atmospheric water generation, green utilities.
- Logistics & Supply Chain – global freight, heavy logistics, integrated trade hubs.
- Defense & Security – military logistics, industrial defense platforms, cyber resilience.
- Cyber – cybersecurity advisory, infrastructure resilience, and digital trust frameworks.
- Healthcare & Life Sciences – hospitals, healthcare facilities, cross-border partnerships.
- Hospitality & Real Estate – hotel chains, mixed-use developments, tourism assets.
- Mines & Minerals – extraction, processing, and strategic mineral investments.
- Oil & Gas – upstream, midstream, and crude-to-chemicals integration.
- Industrials – advanced manufacturing, chemicals, and industrial consolidation platforms.
Philosophy & Approach
- Excellence in Execution – uncompromising quality, compliance, and governance.
- Client-Centric – solutions customized to each transaction’s requirements.
- Saudi Crown Holdings Leadership – positioning SIAA as a KSA-anchored gatekeeper, bridging sovereign, institutional, and global private capital.
- Innovative Structures – HoldCo consolidations, sukuk frameworks, trust vehicles, and SPV-based syndications.
Strategic Direction
- KSA as HQ Anchor: Establishing SIAA as a regional sponsor and global facilitator of mega-deals.
- Europe Expansion: Switzerland and the Netherlands strengthen EU investor access and structured finance capabilities.
- Czech Republic Platform: Operational as a Central European base for capital markets and industrial expansion.
- Sector Priorities: Cyber, Defense, Energy, Power Generation, Water, Logistics, Healthcare, Hospitality, Mines & Minerals, Oil & Gas, and Industrials—creating a diversified portfolio with generational impact.
PROCESS
PURE ADVISORY
- Turkey
- Czech Republic
- GCC
- Hong Kong
- USA
- Others
Deal
Origination
LOCAL & REGIONAL

Top Class Advisory Boards
Domain Competencies
Execution
- Document Development in India, GCC, Hong Kong, and Pakistan
- Information Memorandums
- Financial Models
- Legal Documents
- Valuation Reports etc.
- Localized Legal, Asset Valuations, Compliance, Audits & Accounting (through local firms having regional and local competencies
Full Investment Banking
Support Services Stack

Externally Developed Placement
Investment Opportunites
SIAA INVESTMENT ADVISORY
- Internal KSA placements
- USA through Dell Morgan & Others
- GCC – Directly & Independently
- KSA – Independently
- HKK – Directly & through Partners
- CAS – through partners
- EU & EE – through Partners
KSA & Global
Placement
Domain Competencies
Global Placement
Engagement Competencies

Closure
Continous Client Support
ON ACCOUNT INVESTMENT
EXTERNAL CAPITAL RAISE
SYNDICATION
OTHERS
AUM support services